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March 27, 2009

Brilliance BS4: Not so Brilliant in ADAC Crash Tests, receives Zero Stars

ADAC, Germany's and Europe's largest automobile club - something like the AAA in the USA- has released the latest crash test results for the Brilliance BS4 sedan and the outcome for BMW's Chinese partner is far from good. In fact, in the new crash test procedure that was performed under Euro NCAP's stricter rating scheme that takes into consideration safety systems such as electronic stability control (ESC) and seat belt reminders, the BS4 received a zero star rating. ADAC notes however that in the previous rating system, the BS4 would have been awarded with three stars.

Still, ADAC's final report on the BS4 is that the compact sedan is "far away from the current safety standards" and that it poses several hazards to the driver's well being in the event of a crash noting for example that the steering wheel airbag is positioned incorrectly and that the clutch and brake pedals compromised protection for the driver's feet.

HSO Motors Europe, the official importer of the Brilliance brand in Europe questions ADAC's results saying that the German automobile club's counterparts in other European countries such as ÖAMTC in Austria and the Swiss and Dutch motor clubs, which co-funded the test, "unanimously evaluated the crash test by awarding three stars." The company's European importer also states that even though ADAC's test was based on the Euro NCAP rules, "it was not requested by the official Euro NCAP organization in Brussels".

And that brings us to our question; really, why hasn't Euro NCAP performed any tests on the Chinese automaker's European-market models?

HSO Motors Europe, Brilliance Importer - Official Statement on ADAC's Crash Test Results

Dear Colleague, You definitely already know that the ADAC has subjected our new BS4 series to a crash test in compliance with Euro NCAP. The results: three stars based on the old measurement method but zero stars according to the new procedure. The remarkable thing is that ADAC's counterparts in other countries, including the ÖAMTC in Austria and the Swiss and Dutch motor clubs, which co-funded the test, unanimously evaluated the crash test by awarding three stars. Only the ADAC has shocked the public with its bad news. The ADAC is misleading the press, policymakers and consumers by eliminating all of the stars and equating its zero-star rating with zero safety. The other participating motor clubs have provided much more transparent information.

In an initial statement, Focus-online has summed up this matter as follows: "The zero-star rating leads clueless buyers to believe that the BS4 is a totally unsafe car — which it is quite definitely not. Its crash test results may not be brilliant, but they are sound."

Why is this evaluation so inconsistent with that of the other European motor clubs which co-funded the test? Why has only the German motor club released a different result, despite having presumably coordinated the testing and evaluation procedures with the other clubs? How much importance can be attached to a test whose outcome must have already been clear to the ADAC in advance, considering how our cars are equipped?

And how much confidence can European consumers place in a test if its results are interpreted so differently?

It is hard to shake off the impression that a card with political dimensions is being played here — and not just in the German market. Also undeniable is that, although the test was based on the Euro NCAP rules, it was not requested by the official Euro NCAP organization in Brussels.

HSO Motors Europe, the general importer of the Brilliance brand in Europe, will now thoroughly check and assess the results together with the manufacturer, Brilliance Auto Shenyang. We are proud of being able to say to our customers, our dealers, our business partners and everyone else that Brilliance has, quite objectively assessed, made significant progress and will continue to follow this path.