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October 9, 2009

Mazda Raffles Off Mazda2, Mazda3 and MX-5 in Doodle Design

Let me guess; some of you are wondering what the heck is "doodle design"? Well, simply put, it's the sort of unfocused and usually random sketches you've all drawn at some point in your life on schoolbooks and quite possibly in your later years, on notepads during work meetings maybe even throughout some horrifically boring speech at an automotive press event... But what has doodle-design got to do with these one-off Mazda models?

Well, as part of its sponsorship of the "O2 World Tour" event held in Hamburg, Germany, the Japanese firm raffled off a Mazda2, Mazda3 and an MX-5 / Miata Roadster, all of which featured the same drawings from doodle-design artist, Carl Heinz Daxl.

We can't but wonder how long will it take for the three owners of the cars to remove the 'doodly' finish...